Tata Motors was awarded four prestigious honours, at the 'CNBC TV18- Autocar Auto Awards', and the 'TNS Voice of the Customer Awards'.

The Indica Xeta advertisement ('Dumb.dumb,dumber') and the Safari advertisement ('Reclaim your life') were adjudged the Best Auto Commercials of 2006, in the CNBC TV 18-Autocar awards.

In the 'TNS Voice of the Customer Awards', the Indica Diesel received the Highest Level of Total Customer Satisfaction for 2006 in the Small Car-Diesel segment. TNS also adjudged Tata Motors as the Most Trusted Commercial Vehicle Company for 2006.