18 October, 2012
With the launch of the new Tata Safari Storme, Tata Motors today launched a first of its kind campaign – ‘Brave the Storme’ – especially designed for Twitter users. The 3-day contest will give the lucky winner a chance to win the newly launched Tata Safari Storme.
The contest requires that a contestant answer one question per day, in the wittiest manner, over the 3-day duration, influencing friends and outranking fellow participants to win the new Tata Safari Storme.
This Twitter-led contest leads to a dedicated micro site that houses ‘a Twitter-data visualisation’ in the form of a tornado, updating itself on a real time basis.
To brave the storm, visit http://www.bravethestorme.com and tweet with #BraveTheStorme. Follow @tata_safari for more information.