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New Tata Sumo Gold now at showrooms near you Press kit

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29 October, 2013

The new Sumo Gold features:

Most powerful BS4 3.0L diesel CR4 engine, delivering 85 PS power and 250 Nm torque
Excellent mileage of 15.3 Km/L
Powerful Dual AC – first in segment
Latest music system with USB and Bluetooth connectivity, with hands free mobile phone reception
Power steering & best-in-class turning radius of 5m for easy in-city driving
20% more space than competition
High performance Clutch – Smoother gearshifts, for 1 lack kms of tension free driving
Softened suspension for better ride quality
Best-in-class Ground Clearance of 182 mm
Doubled Wheel Service interval at 30,000km
Insurance @ Rs 1 for 3 years, 3 year / 1 lakh KM warranty
Funding upto 90 % of Ex-Showroom price*
6 months EMI holiday. Buy now and start paying EMI from April-2014**


Tata Motors today announced the New Tata Sumo Gold, at Tata Motors showrooms across the country. Unveiled at HORIZONEXT, the new Tata Sumo Gold boasts a powerful engine, with best-in-class features, adding more style and comfort to Tata Motors entry-level SUV.

Mr. Ankush Arora – Sr. Vice President, Passenger Vehicle Business Unit (Commercial), Tata Motors Ltd., said, "The new Tata Sumo Gold is the most powerful entry-level SUV, with class leading performance & features, offering the young & progressive Indian entrepreneur with a stylish, new-age vehicle that takes on any terrain with ease. The new offering is a resultof extensive consumer studies and field tests to fulfill various requirements, long-awaited by the new generation customer."

The new Tata Sumo Gold has been conceived keeping in mind passenger comfort and maximum all-round performance, along with the ease, pleasure and convenience of owning an SUV with maximum utility and driving pleasure.

Power and Performance

Under the hood of the new Tata Sumo Gold lies the powerful 3 litre CR4 engine which pumps out 85 PS@3000rpm and a torque of 250NM@1000-2000rpm, delivering best-in-class acceleration with a performance of 60kmph in 9.3 seconds. With a stunning mileage of 15.3 kmpl, the new Tata Sumo Gold comes with a new high performance clutch that has better thermal stability, for smoother gearshifts, lasting about 30% longer to competition, offering 1 lakh kms of tension free driving. Fuel Filter Replacement has been improved by 50% at 45000km. The long wheelbase, wide track width along with the vehicles double wishbone suspension, puts the driver in absolute control, ensuring that the Tata Sumo Gold is stable at high-speeds, with a firm road grip. The wide turning radius of 5 meters allows best-in-class maneuverability, within narrow city lanes. The Tata Sumo Gold comes with improved Clutch Life by over 30%, along with improved braking. The vehicle also boasts best-in-class Ground Clearance of 182 mm making for better under body protection, especially on irregular terrains.

Looks and Style

On the outside, the new Tata Sumo Gold has an imposing poise, broad stable stance and a visual blitzkrieg of stylish new body graphics. A renewed front grill adds to the aggression of the new Sumo Gold. The vehicles new headlight design works in tandem with high powered forward fog lamps, lighting up the path of the new Sumo Gold. The new Sumo Gold’s prominent tail lamp cluster, with rear fog lamps and wide rear dimensions, with its spare wheel placed below the cabin, adds to its dominant presence and functionality. Large 15-inch wheels with wide 215 mm tubeless tyres, stylish wheel covers and a high ground clearance of 182 mm completes the Tata Sumo Gold’s macho looks. The new Sumo Gold is available in 4 new stylish colors – Blazing Red, Twilight Grey Arctic Silver and Porcelain White.

Interiors and Comfort

The Tata Sumo Gold is as refined on the inside. With 20% more space than competition, the new Tata Sumo Gold is the most spacious entry-level SUV. Plush fabrics and wooden interiors, adds a touch of sophistication to the new Sumo Gold, as excellent head, leg and shoulder space, makes room for all passengers. The vehicle also has the lowest in-cabin noise, with improved NVH (Noise Vibration Harshness) and cools twice as fast due to its Powerful Dual AC.

With a stylish wooden center console, the new Sumo Gold is equipped with the latest music system with USB and Bluetooth connectivity, supporting hands-free calling, for enhanced pleasure and entertainment, making the drive in the new Tata Sumo Gold even more enjoyable. The one touch power windows and an engine immobilizer with a key, makes the Sumo Gold secure. The chunky gear shift knob compliments the stylish interiors. The vehicle also comes with power steering for ease in city traffic driving. The wide driver and passenger seats of the Sumo Gold, also offers adequate lumbar support.

Lowest Cost of Ownership

The Tata Sumo Gold is offered with a warranty of 3 year / 1 lakh kms ensuring complete peace of mind. Besides offering the lowest cost of ownership, the new Tata Sumo Gold is also offered with some of the best financing options, with lowest down payment and EMI options. The Wheel Service Life is also doubled at 30,000 kms, with a Fuel Filter Replacement at 45000 kms.

The new Tata Sumo Gold is available in 5 variants – GX, FX, EX, LX and CX with its price starting from Rs. 5.93 lakhs onwards (ex-showroom, New Delhi).

For further information, please log on to http://www.tatasumo.com/

About Tata Motors

Tata Motors is India’s largest automobile company, with consolidated revenues of Rs. 1,88,818 crores ($ 34.7 billion) in 2012-13. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, Spain, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 8 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top in passenger vehicles. It is also the world’s fifth largest truck manufacturer and fourth largest bus manufacturer. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia, South America, CIS and Russia.

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