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Tata Motors appoints Chellam Motors as new commercial vehicle dealer in Trichy Press kit

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24 September, 2016


  • Inaugurates a new one-stop facility in Trichy catering to sales, service and spares of commercial vehicles
  • Availability of vehicle financing, insurance and loyalty programs, including service contracts
  • Strategically located on Trichy – Madurai National Highway – NH 44

Tata Motors has inaugurated its new 3S commercial vehicle dealership facility in Trichy, through its newly appointed dealer, Chellam Motors. The new state-of-the-art dealership facility is spread over 2,000 sq. meters, providing customers with a complete sale, service and spares experience, for Tata Motors complete range of commercial vehicles, all under one roof.

Strategically located on Trichy – Madurai National Highway – NH 44, the new 3S facility’ will provide easy accessibility to customers and cater to the growing customer base in the region, with a capacity to cater to 36 vehicles a day. The facility is equipped with 12 bays – three M&HCV bays, six small commercial vehicle bays, three Intermediate commercial vehicle bays and one washing ramp. The facility also consists’ of three dedicated bays for quick service of small commercial vehicles, two nos. of 2 post hoist and two inspection pits, staffed by professionally trained technicians. The facility is also equipped with amenities like Advanced Full Range Wheel Alignment unit, is Wi-Fi enabled, has an air-conditioned customer lounge, driver restrooms with bunkers and washrooms are provisioned. The dealership will also have one Mobile service van to reach customers in case of a break-down. Qualified and experienced staff will make the whole experience of purchasing and owning a Tata Motors commercial vehicle, a hassle free experience.

Commenting on the occasion, Mr. R.T Wasan, Vice President, Sales and Marketing, Commercial Vehicle Business Unit said, “With an aggressive plan to grow our network here in Tamil Nadu, we at Tata Motors are delighted to appoint Chellam Motors to ensure a robust and comprehensive experience for our customers here in Trichy, ably supported by a new 3S facility. Through initiatives like this, we hope to proactively take steps, for better delivery of our products and services, not only in Tamil Nadu, but across the country, based on Tata Motors customer centric approach of better anticipating customer requirements. With well-planned facilities, complementing an unmatched commercial vehicles range, we are better placed at building strong, lasting relationships with our customers here.”

Mr. Manohar, Managing Director, Chellam Motors said, “It is indeed a proud moment for us here at Chellam Motors’, to partner with Tata Motors, a leader in the commercial vehicle segment in the country. At Chellam Motors, we are committed to grow the Tata Motors commercial vehicles brand here in Trichy, with best-in-class vehicle and service experience. With a state-of-the-art facility being launched today, complementing an unmatched commercial vehicles range, we hope to grow the Tata Motors brand name here, ensuring effective services for the discerning customer”

The inauguration of Chellam Motors is part of Tata Motors’ strategy to leverage the substantial demand of commercial vehicle in Trichy and surrounding areas. With the inauguration of this facility, Tata Motors retains the distinction of being the leading commercial vehicle manufacturer with the densest sales and services network for commercial vehicles in India.

About Tata Motors

Tata Motors Limited is India’s largest automobile company, with consolidated revenues of INR 2,75,561 crores (USD 41.6 billion) in 2015-16. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 9 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top in passenger vehicles. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS and Russia.

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