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Tata Motors launches the Celebration Edition range of passenger vehicles for festive season Press kit

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12 October, 2015

~ Also introduces special festive season Cash Back Bonanza offer ~

12-oct-2015Tata Motors will be offering the special celebration edition range of passenger vehicles to rejoice the auspicious season with its customers. Available for sale starting 13th of October, the celebration edition comprise of Bolt, GenX Nano, Safari Storme and Indigo with special celebration kit. The Zest Anniversary edition will also join this range. This range will be on sale till November 15, 2015.

In addition, Tata Motors has also introduced a special festive season Cash Back Bonanza offer. In this offer, customers buying Tata cars between 1st October and 15th November, stand a chance to win a minimum cashback of INR 2000 going up to INR 50,000. Few lucky customers even stand a chance to win 50% or 100% cashback.

According to Mr. Mayank Pareek, Passenger Vehicle Business Unit, Tata Motors, "As we enter the auspicious season, we wish all our customers compliments of the season. Festive season is all about celebrations and we want to partner with our customers to provide them the joy of mobility with the celebration edition range. Designed and developed with state-of-the-art features, this range exemplifies the Company’s focus on best-in-class products with a festive touch. We will continue to strive towards offering exciting products as we move ahead and hope to see our brand evolve as a winner in the years to come."

Details of the Celebration Edition:

Vehicle Features Special MRP
GenX Nano Celebration Edition (Standard) Remote control hatch release, Specially Designed Art Leather Seat Covers, Bumper Corner Protector, Celebration Edition Body Graphics, Celebration Edition badge INR 10,500
(worth INR 11,500)
GenX Nano Celebration Edition (Premium) Sunroof, Remote controlled hatch release, Specially Designed Art Leather Seat Covers, Bumper Corner Protector, Celebration Edition Body Graphics, Celebration Edition badge INR 24,999
(worth INR 27,000)
Bolt Celebration Edition Black Textured Roof, Bonnet and C- Pillars, Illuminated Scuff Plate, Sporty Rear Boot Spoiler, Celebration Edition body graphics, Celebration Edition badge INR 12,900
(worth INR 17,800)
Zest Anniversary Edition New Exterior Colour and Wheel Covers,
ORVMs in Piano Black Finish, Special ‘Anniversary’ embroidery on the front seats; Anniversary’ theme Body Graphics, ‘Anniversary’ Edition Badge, Powered Remote Controlled Rear Windscreen Curtain, Console Mounted Bottle Holder and Illuminated Scuff Plates
INR 15,000
(worth INR 31,000)
Safari Storme Celebration Edition Portable Navigation Device, Hood scoop, Daytime Running Light, USB Port, Hood Deflector, Door Visor, Celebration Edition Body Graphics, Celebration Edition badge INR 34,999
(worth INR 37,500)
Indigo Celebration Edition (Standard) Seat Cover, Steering Wheel Covers, Mats, Mud Flap, Drivers Kit, Celebration Edition Body Graphics, Celebration Edition badge INR 7,000
(worth INR 11,050)
Indigo Celebration Edition (Premium) Audio System, Seat Cover, Steering Wheel Covers, Mats, Mud Flap, Drivers Kit, Celebration Edition Body Graphics, Celebration Edition badge INR 10,000
(worth INR 16,950)

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