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Tata Nano launched in Nepal Press kit

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26 June, 2011

Tata Motors today launched the Tata Nano in Nepal. The car will be on sale across Nepal through the company’s distributor, Sipradi Trading Pvt. Ltd., at 14 Sipradi owned & Sipradi authorised dealer showrooms.

Speaking on the introduction of the Tata Nano in Nepal, Mr. Johnny Oommen, Head – International Business (Passenger Vehicles), Tata Motors, said, “We are delighted to introduce the Tata Nano in Nepal. We are confident that with its comfort, performance and manoeuvrability, the Tata Nano is the ideal small car for discerning customers of Nepal and will win their hearts. With Sipradi, we have created a country-wide infrastructure to service our customers.”

Mr. Siddhartha Rana, Executive Chairman, Sipradi Trading Pvt. Ltd. said, “We in Sipradi are proud to bring the Tata Nano to Nepal. Customers in Nepal too will now have the joy and the benefit of a stylish, feature-rich small car. With the launch of the Tata Nano in Nepal, we with Tata Motors are committed to expanding passenger vehicles to new heights.”

The introductory price of the Tata Nano in Nepal is NPR 7.98 lakhs. In the first phase, bookings will be open for 10 days, starting from today. All the 3 variants will be available for booking at 14 Sipradi owned & Sipradi authorised dealer showrooms. The Nano Standard can be booked for NPR 10,000, the Nano CX for NPR 20,000 and the Nano LX for NPR 30,000. The EMI for the Tata Nano will be as low as NPR 11,111.

To mark the Tata Nano’s introduction, Tata Motors and Sipradi have begun a country-wide rally, called the “Nano Yatra Nepal”, which started on June 1 in Kathmandu. During the journey, two Tata Nanos will cover about 40,000 km, visiting 15 landmark destinations. The drive, which has so far covered over 6,000 km, is providing customers in Nepal with a visible testimony to the Tata Nano’s robustness and reliability.

Tata Motors has been associated with Nepal for 36 years. The company’s portfolio of passenger vehicles in the country comprises the Indica Xeta, the Indica V2, the Indica Vista, the Indigo CS, the Manza, the Sumo, the Grande, the Safari and the Aria. Tata Motors is the third largest passenger vehicle marketer in Nepal.

About Tata Motors

Tata Motors is India’s largest automobile company, with consolidated revenues of INR. 1,23,133 crores ($ 27 billion) in 2010-11. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand and Spain. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 5.9 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top three in passenger vehicles. It is also the world’s fourth largest truck manufacturer and the third largest bus manufacturer. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia and South America. (www.tatamotors.com)

About Sipradi Trading Pvt. Ltd.

Sipradi a major player in AUTOMOTIVE & ALLIED business and is one of the largest and most prestigious brands in Nepal. 30 years down the line, Sipradi has exceeded USD 150 million annual revenue and is growing rapidly in automotive, energy, lubricant, financial services, and equipment businesses. It has more than 600 employees working to a common goal — to deliver quality products and services while adding synergy to the growth of overall brand value. Sipradi Trading Private Ltd (STPL) has been the exclusive distributor of Tata Motors Ltd in Nepal since 1982. STPL is an ISO 9001:2008 certified company. STPL sells and services the full range of Tata Motors’ commercial and passenger vehicles. The company has the largest sales and service distribution network throughout Nepal with 9 sales offices, 5 regional service centres, 10 passenger vehicle and 15 commercial vehicle authorised dealers and service centres.

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