21 November, 2011
All at the same price
Tata Motors today announced for the Tata Nano introduction of a bouquet of features — of new colours, new interiors, a more powerful gasoline engine and even greater fuel efficiency of 25.4 kmpl, further improving on its record as India’s most fuel efficient petrol car. The car is already available at dealerships, at the same price as before.
Making the Tata Nano even more desirable, the car’s 624cc engine has been made more powerful delivering an impressive 38PS of power (earlier 35 PS) and 51Nm of torque (earlier 48 Nm). Yet fuel efficiency, already a high point with Tata Nano owners, has been taken to a new high of 25.4 kmpl (earlier 23.6 kmpl) as certified by the Automotive Research Association of India (ARAI). The high fuel efficiency, with a low kerb weight of 600 kg, ensures that the Tata Nano at 92.7 gm / kmhas the lowest CO2 emission among cars in India.
With a top speed of 105 km and ability to negotiate inclines with a gradeability of 30%, and a class-leading turning radius of just 4 metres, the Tata Nano is a perfect combination of power and performance.
The ride and handling, also already highly appreciated by existing owners, now has become even better with a revised suspension set-up, including an anti-roll bar at the front, and a steering mechanism made even easier. While the cabin is quiet, a racier sounding exhaust note now gives the Tata Nano a more assertive road presence. Booster-assisted brakes, already available in the Nano CX and the LX, have now been added to the Nano Standard as well. The Nano CX and LX now have tip-tap mirrors on both the driver and passenger sides. For the Nano Standard, which already has a driver side mirror, the passenger side one can be installed as an accessory.
The interiors are completely new with enhanced premiumness in look and feel – luxurious beige in the Nano LX, rich black in the Nano CX and stunning medium graphite in the Standard version. The exteriors are now a veritable vibgyor of 10 colours, eight of them new — Pearl White, Rouge Red, Aqua Blue, Neon Rush, Serene White, Meteor Silver, Mojito Green, Papaya Orange, Sunshine Yellow, and Champagne Gold. New half or full wheel caps accentuate the distinctiveness.
Commenting on the introduction, Mr. P.M. Telang, Tata Motors’ Managing Director – India Operations, has said, "Tata Nano owners, over 90% of whom are highly satisfied with their choice, have given us valuable insights on what more can be done. We have introduced some of these ideas. We will continue to add features, as has been our tradition across our product portfolio."
The three trim levels and their key features are:
Tata Nano Standard: The standard version comes with three colour options — Rouge Red, Aqua Blue, Serene White — along with clear headlamps, tubeless tyres and tip-tap driver side mirror, booster-assisted brakes and front suspension with anti-roll bar. The interiors comprise dual-tone vinyl seats and fold-down rear seat.
Tata Nano CX: The Nano CX comes in six colour options — Rouge Red, Champagne Gold, Neon Rush, Meteor Silver, Papaya Orange and Serene White. The interiors have been refreshed with trendy black fabric seats, ebony black interiors, fold-down rear seat with nap rest. Besides these, the variant offers best-in-class air-conditioning with heating (optional), parcel shelf, booster-assisted brakes, tip-tap mirrors on driver and passenger side and half wheel covers.
Tata Nano LX: The top-end variant comes loaded with features like premium beige fabric seats, central locking, door handles, front power windows, cup holder in front console, provision for 12V socket, body coloured bumpers, fog lamps, electronic trip meter, rear spoiler, full wheel covers and tip-tap mirrors on driver and passenger side and booster-assisted brakes. The Nano LX comes in six premium colours — Pearl White, Papaya Orange, Mojito Green, Sunshine Yellow, Meteor Silver and Champagne Gold.
All the variants come with an unmatched warranty of 4 years or 60,000 kms, whichever is earlier.
The Tata Nano will continue to be available at the same price. The Tata Nano is priced (ex-showroom, Delhi), at Rs.1.40 lakhs for the Nano Standard, Rs.1.70 lakhs for the Nano CX and Rs.1.96 lakhs for the Nano LX.
The Tata Nano is available across 676 outlets. Customers can buy the Tata Nano at an extremely low down-payment, starting from Rs.15,000, and high tenure financing (up to 60 months).
About Tata Motors
Tata Motors is India’s largest automobile company, with consolidated revenues of Rs. 1,23,133 crores ($ 27 billion) in 2010-11. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, Spain and South Africa. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also distributes Fiat cars in India, and has an industrial joint venture with Fiat in India. With over 5.9 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top three in passenger vehicles. It is also the world’s fourth largest truck manufacturer and the third largest bus manufacturer. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia and South America. (www.tatamotors.com )