10 December, 2012
The Tata Safari Storme is in search of its ‘Biggest Fan’, through a contest on Facebook. Through the ‘Biggest Fan’ contest, 3 winners will receive an opportunity to experience the thrills of off-roading, in the new Safari Storme. The contest is open to participants from Dec 10 – 20, 2012.
Participants can log on to the Biggest Fan app on the official Tata Safari Facebook page (www.facebook.com/tatasafari), and complete two simple steps – write a caption on the image of the new Safari Storme, and describe how they would like to embark on an adventurous journey, in the ‘Real SUV’. Participants can also share their entries on their own Facebook walls, to gather votes from friends.
Based on leader board positions and the quality of their entries, 3 winners will be chosen to experience the new Tata Safari Storme, at the Tata Motors Full Throttle Kutch Experience on January 24. The 4-day expedition will transverse over 1000 kms, culminating at the Little Rann of Kutch, near Ahmedabad on January 27, 2013.
10 other lucky winners will win Safari Storme merchandise, based on their caption and story.
About Tata Motors Full throttle:
Tata Motors launched the Tata Motors Full Throttle in February 2011, as a platform for steering the company’s participation in motor sports and allied activities. The platform also helps the company, in organising and synergising all efforts and activities, in the area of motor sports, including development and testing. Tata Motors Full Throttle has been victorious in some of the most reputed rallies namely Desert Storm, Dakshin Dare, Raid De Himalaya, Eastern Mountain Safari rally and the Hornbill International Motor rally.
The Tata Motors’ utility vehicle portfolio comprises of the recently launched, Tata Sumo Gold, the premium Crossover Tata Aria, the Tata Sumo Grande, the Tata Safari 4×4, the Tata Sumo 4×4 and the lifestyle pick-up Tata Xenon XT.