8 February, 2013
Records a non-stop nation-wide endurance drive, across 19 states, covering over 14,000 kms, in just 15 days
The Tata Indigo eCS sets new endurance record and enters the Limca Book of Records with a remarkable feat of a non-stop nation-wide mileage run; touching all four gateways – from Koteshwar in West to Kibithu in East, from Kashmir in the North to Kanyakumari in the South, crossing 19 states and union territories, covering 14,000 kms in just 15 days.
Speaking on this remarkable achievement, Mr. Ranjit Yadav, President – Passenger Vehicles Business Unit, Tata Motors said, "The Tata Indigo eCS is the 3rd largest selling sedan in India today. The car has been appreciated for its classy styling and unbeatable value proposition that it offers. This endurance record has proven the Tata Indigo eCS as a robust and the most fuel-efficient sedan. Tata brands have always brought to the Indian passenger car market, best-in-class features, spacious interiors, personalised comfort and fuel efficiency. This feat has further encouraged us to continue developing innovative products and bring to market first-in-class value propositions."
In February 2012, Tata Motors flagged-off an epic journey of a non-stop, nation-wide mileage & endurance run to challenge the Tata Indigo eCS in its efficiency and endurance. Tata Motors and the Autocar India team have been associated with KPMG to validate the results of mileage and the endurance drive, by tracking distance on GPS. 13 auto experts from Autocar India drove the robust Tata Indigo eCS, through challenging terrains and in different climatic conditions, pushing the mean machine to its limits and deservingly earned it a national record in the Limca Book of Records.