20 March, 2017
Tata Motors today commenced pre-bookings for the Tata TIGOR, India’s first ‘StyleBack,’ across all authorized dealership with a booking amount of Rs 5000. Meant for the young and fast generation, Tata TIGOR comes with its stunning, break-free and revolutionary design, set to build on the Tata Motors’ existing passenger vehicle portfolio. The TIGOR offers completely new styling and design approach making it a unique market proposition.
Commenting on the occasion Mr. Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors said. "Denoting the IMPACT design language, best-in-class driving features and an advance infotainment system, the Tata TIGOR Styleback is a clear and exciting harbinger of future vehicles from Tata Motors, set to disrupt the passenger car market in India. We have received an overwhelming response for the TIGOR Styleback in its very first week of preview. We hope our customers enjoy the experience of our Styleback."
The TIGOR is an all new offering from Tata Motors and the third product embodying IMPACT Design philosophy which expresses a youthful mixture of design, style and attitude. It is designed to offer high performance and connectivity that reflects modern India and its global citizens. The dynamic stance of the vehicle is enhanced by extraordinary design elements including the three-dimensional headlamps with a smoked lens, sporty black bezel, sharp tail lamps and the prominent humanity line excites and accentuates the sportiness of the TIGOR.
The design enhances the looks of the product while maximizing the utility space, liberating space for passengers and in the boot. The car is intelligently designed with superior legroom and 24 utility spaces to provide ample storage to carry one’s world along. Furthermore, the interior architecture of the car is exquisitely designed with a dual-tone cockpit, luxurious patterned seats with bolsters, a premium knitted roof liner, along with customizable air vents, lending a very upmarket and inviting feel.
The TIGOR will be available in both petrol and diesel variants – Revotron 1.2L (petrol engine) and Revotorq 1.05L (diesel engine), with class-leading driving dynamics, for today’s young and fast generation. The Revotron 1.2L 3-cylinder petrol engine delivers an optimum power of 85ps and a maximum torque of 114Nm whereas the Revotorq 1.05L diesel engine delivers optimum power of 70ps and a maximum torque of 140Nm. Both engines are available with multi-drive modes – Eco and City. The Eco mode optimises engine performance for superior fuel economy while the City mode, which is also the default mode, optimises engine output for the best of both, a peppy driving experience and efficiency.
About Tata Motors
Tata Motors Limited is India’s largest automobile company, with consolidated revenues of INR 2,75,561 crores (USD 41.6 billion) in 2015-16. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 9 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top in passenger vehicles. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS and Russia.