July 1, 2025
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Winners from New Delhi, Chhattisgarh, Assam, Bihar and Rajasthan
Encouraging self-employment and entrepreneurship in India, Tata Motors is excited to announce the winners of the ‘Ghar Lao Gold‘ contest – a competition aimed to discover entrepreneurs with the most creative ideas, comprising the Tata Ace Gold. The five winners have each won a brand-new Tata Ace Gold worth Rs. 3.78 lakhs handed over by the superstar and brand ambassador of Tata Motors Commercial Vehicles, Akshay Kumar. The winners and the budding entrepreneurs, with the legendary Tata Ace Gold will look to implement their innovative ideas and turn it into a reality.
Congratulating the winners on their entrepreneurial outlook, Mr. UT Ramprasad, Head – Marketing and Brand Communications, Commercial Vehicle Business Unit, Tata Motors said, "A winner is someone who recognizes his talents, works towards developing them into skills, and uses these skills to accomplish his goals. Our Ghar Lao Gold campaign was aimed at fostering entrepreneurship, across the country. Through this campaign, we realized that India has a huge talent pool with unconventional ideas, but because of limited resources not everyone is able to showcase their creativity. We sincerely hope Tata Motors Ace Gold can catalyse their ideas into something brilliant for themselves and the society at large. We would like to congratulate the budding entrepreneurs for their creative ideas and look forward to assisting them in achieving their goals."
The #GharLaoGoldContest received an overwhelming response with over 25,600 entries in just a span of two months. All the top 19 finalists were mentored by a group of esteemed judges and the top 5 winning business ideas were adjudged as the champions. Extending its sincere thanks to all the applicants, Tata Motors will be assisting each of them as they expand their creative ideas.
Here is a brief introduction of the 5 budding entrepreneurs, who participate and emerged victorious in the Ghar Lao Gold contest. Out of 25,600 participants, this outstanding bunch proved their mettle.
On an average, in every 3 minutes, an Ace has created a new business, generated employment and inspired entrepreneurship opportunities, thus transforming lives in the remotest areas in India. Strategically designed to perform all tasks for the last mile movement, the Ace continues to remain the preferred choice of Indian entrepreneurs and small businesses in the country. Through the ‘Ghar Lao Gold’ contest, Tata Motors continues to inspire the new generation of up-and-coming entrepreneurs.
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